Žatec and the Landscape of Žatec Hops – Exhibition at the National Agricultural Museum

An exhibition at the National Agricultural Museum in Prague, prepared in collaboration with the city of Žatec, presents the phenomenon of Žatec hops and the landscape that was inscribed on the UNESCO World Heritage List in 2023 together with the city's historic centre. Visitors enter through a passage lined with hop poles – a typical feature of the Žatec landscape – and continue to an interactive light panel illustrating the World Heritage landscape. The exhibition's main attraction is an exceptional diorama capturing the manual combing of hops in the 1820s: a historical model from the NAM collection has been restored and enhanced with lighting and sound effects. Audiovisual materials document the continuous development of hop cultivation from the Middle Ages to the present day, including breeding, processing, and certification of hops for the world's most prestigious breweries. The exhibition is part of the museum's permanent collection in the building on Letná (Kostelní 44, Prague 7). The exhibition is under the patronage of Minister of Agriculture Marek Výborný and Minister of Culture Martin Baxa. The museum is open daily except Mondays; ticket sales end 30 minutes before closing time.